The Future Of Retail Banking In Europe: A View From The Top

Within Europe, the banking sector is commencing a period of considerable change and consolidation. Advances in technology, competition from the non-banking sector, the introduction of the Euro, a European Central bank and, possibly, pan-European Regulation, combined with the challenge from US banks, increased mergers and changing practices means 21st century banking is changing immeasurably. The Future of Retail Banking in Europe is written in an accessible style by Oonagh McDonald and Kevin Keasey, two of the leading authorities in the field and includes:
  • In-depth analysis of the banking structures in all the major European markets.
  • Foreword by Guy Warren, Head of Banking, Europe, Unisys Corporation
  • Unique insights into the industry from the CEOs of major European banks.

    The challenges being faced in the industry and predictions into what the future holds for retail banking in Europe.

    This book will be essential reading for middle and senior managers in the banking and financial service sectors, both suppliers and investors in the banking sector, and MBA students.

Download Description"Within Europe, the banking sector is commencing a period of considerable change and consolidation. Advances in technology, competition from the non-banking sector, the introduction of the Euro, a European Central bank and, possibly, pan-European Regulation, combined with the challenge from US banks, increased mergers and changing practices means 21st century banking is changing immeasurably. The Future of Retail Banking in Europe is written in an accessible style by Oonagh McDonald and Kevin Keasey, two of the leading authorities in the field and includes: In-depth analysis of the banking structures in all the major European markets. Foreword by Guy Warren, Head of Banking, Europe, Unisys Corporation Unique insights into the industry from the CEOs of major European banks. The challenges being faced in the industry and predictions into what the future holds for retail banking in Europe. This book will be essential reading for middle and senior managers in the banking and financial service sectors, both suppliers and investors in the banking sector, and MBA students. ""The appearance of this admirable survey of the changing world of retail banking could hardly have been better timed. Never have so many factors combined to influence the products and processes of banking - technology, regulation, governance, accounting, globalisation and consolidation, and above all the changing needs and aspirations of the customers."" The Rt Hon Lord Stewartby RD, Deputy Chairman, Standard Chartered Bank ""The completion of the single financial market, in 2005, will have a profound effect on banking in Europe. McDonald and Keasey's timely analysis carefully maps the existing landscape and provides some useful pointers to the changes we will surely see in the next few years"" Howard Davies, Chairman, The Financial Services Authority "

Reviews:

The good news is that this tome provides tremendous detail about its subject matter, retail banking in Europe. The bad news is that you have to really want to know a lot about this specific subject to penetrate its lack of organization and awkward writing style. The information is abundant, particularly about the past, although the book doesn't include insight about the future. European banking is full of threats, opportunities, reversals and challenges. It is subject to revolutionary reshaping by major political and economic events. Popular books don't tend to get written about such esoteric subjects unless they are post-mortems on disasters. Given that, we think this academic if thorough entry may be indispensable to people with a real need to know about the subject.